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{"id":1078,"date":"2023-09-08T14:54:36","date_gmt":"2023-09-08T14:54:36","guid":{"rendered":"https:\/\/jacksonholdingcompany.com\/the-power-of-partners-on-full-display-at-cisco-live\/"},"modified":"2023-09-08T14:54:36","modified_gmt":"2023-09-08T14:54:36","slug":"the-power-of-partners-on-full-display-at-cisco-live","status":"publish","type":"post","link":"https:\/\/jacksonholdingcompany.com\/the-power-of-partners-on-full-display-at-cisco-live\/","title":{"rendered":"The power of partners, on full display at Cisco Live"},"content":{"rendered":"

Cisco\u2019s global partner ecosystem plays a critical role in innovation, highlighted in some key Cisco Live announcementsMore RSS Feeds: https:\/\/newsroom.cisco.com\/c\/r\/newsroom\/en\/us\/rss-feeds.html<\/p>\n

\u200b\u00a0Cisco\u2019s global partner ecosystem plays a critical role in innovation, highlighted in some key Cisco Live announcementsMore RSS Feeds: https:\/\/newsroom.cisco.com\/c\/r\/newsroom\/en\/us\/rss-feeds.html\u00a0Read More<\/a>\u00a0Cisco Newsroom: Collaboration\u00a0<\/p>\n

\u201cI\u2019ve been with Cisco for 23 years, and I’ve seen a lot of innovation,\u201d Cisco\u2019s Jeff Sharritts said in a Cisco Live 2023 keynote address last week, \u201cbut let me tell you, the caliber of innovation that we\u2019re now launching is unlike anything I’ve seen in my 23 years here at the company.\u201d\u00a0<\/p>\n

Sharritts, the company\u2019s executive vice president and chief customer and partner officer, went on to spell out the sheer scope of that innovation \u2014 including everything from full-stack observability and AI-driven security platforms to data-center transformation and integrated network management.<\/p>\n

But throughout the event, held in Las Vegas, the role of partners was top of mind. Cisco has carefully cultivated its partner ecosystem for decades. And it plays a key role in all innovations, offering key perspectives on products, solutions, and customer needs \u2014 as well as direct input and innovations of their own.\u00a0\u00a0<\/p>\n

Simplified, platform-based security was but one response to customer and partner needs, as Oliver Tuszik, Cisco\u2019s SVP for global partner sales and general manager for routes to market, explained in a Cisco Live keynote.\u00a0\u00a0<\/p>\n

\u201cWe developed an end-to-end security strategy because that\u2019s what partners and customers are looking for,\u201d he said. \u201cIt just makes their life easier. They no longer want to rely on disparate solutions. Because with the increasing amount of different solutions, we needed to decrease the complexity.\u201d\u00a0<\/p>\n

\u2018Zero Trust and zero friction\u2019\u00a0<\/h3>\n

Cisco\u2019s AI-driven Cisco Security Cloud is already answering the call, by empowering security teams, simplifying operations, and increasing efficiency. With this week\u2019s announcement of Cisco Secure Access, the company is expanding on those capabilities for highly distributed hybrid work environments. This security service edge (SSE) solution seamlessly secures and connects end users, wherever they may be.\u00a0<\/p>\n

\u201cThe all-new Cisco Secure Access<\/a> is the single experience for connecting from anywhere to anything that customers need,\u201d said Jeetu Patel, executive vice president and general manager of security and collaboration, said at a Cisco Live keynote.\u00a0 \u201cWe make sure that it is done with Zero Trust and zero friction.\u201d\u00a0<\/p>\n

Speaking of partners, Apple worked with Cisco to integrate Secure Access into its operating systems. And later this year, iPhone, iPad, and Mac will have native support for network relays.\u00a0<\/p>\n

\u201cCombined with Cisco Secure Access, enterprises will have a secure and seamless remote access solution,\u201d said Susan Prescott, Apple\u2019s vice president of enterprise and education marketing, \u201cto do their best work from anywhere, on the best devices for business.\u201d\u00a0<\/p>\n

As part of the Cisco Security Cloud, Cisco Secure Access leverages capabilities from the rest of the Cisco security and networking portfolio. Cisco partner World Wide Technology<\/a>, is excited about the reach, scope, and simplicity of this new solution.\u00a0\u00a0<\/p>\n

\u201cAs a Cisco partner, we are really excited about the direction Cisco is taking with the launch of their Cisco Secure Access solution,\u201d said Neil Anderson, area vice president, cloud and infrastructure solutions at WWT. \u201cWith Cisco Secure Access our customers gain a simplified way of accessing both\u202fprivate, cloud, and SaaS applications\u202fprivate and internet resources, while transparently securing against threats and boosting user productivity while reducing frustration.\u201d\u00a0<\/p>\n

FSO, platform based and improved by partners\u00a0<\/h3>\n

Also at Cisco Live, Cisco launched its new Full Stack Observability Platform, along with key contributions from partners. The FSO Platform is another case of simplicity converging with expanded capabilities. And it\u2019s a key advancement in Cisco\u2019s accelerating FSO strategy, which already includes world-class solutions like AppDynamics<\/a> and ThousandEyes<\/a>.\u00a0<\/p>\n

\u201cWe built this platform to be open, extensible, and API driven,\u201d Liz Centoni, executive vice president, chief strategy officer and general manager, applications, explained in her Cisco Live keynote. \u201cWe want to bring the ecosystem along and give you the flexibility that you need. We built this platform natively on open telemetry, for scale, for performance, and for streaming data as well. We can help you consolidate to fewer tools, collect data from any source, and become that single source of truth in your environment.\u201d\u00a0<\/p>\n

And, Centoni stressed, \u201cmaking this platform extensible and unlocking our partner ecosystem was so very key to us from the day we started designing it.\u201d\u00a0<\/p>\n

To that end, she was excited to announce three new ecosystem solutions developed with Cisco partners CloudFabrix<\/a>, Evolutio<\/a>, and Kanari<\/a>.\u00a0<\/p>\n

\u201cYou now have vSphere observability and data modernization from CloudFabrix,\u201d Centoni continued. \u201cIt generates insights and recommended actions across a hybrid infrastructure and the containerized application stack. You have fintech from Evolutio. This gives you business insights by monitoring KPIs based on data ingested such as payments and credit card authorization. And then there\u2019s capacity planner and forecaster from Kanari. It provides that visibility into time series data, with risk factors enabled by predictive ML algorithms.\u201d\u00a0<\/p>\n

For Centoni, those partnerships loom large.\u00a0\u00a0<\/p>\n

\u201cI\u2019m delighted to say that we have these three powerful applications that are developed by our awesome partners,\u201d Centoni concluded.\u00a0<\/p>\n

Mobility for the hybrid work era\u00a0<\/h3>\n

Together with another iconic partner, AT&T, Cisco announced its latest breakthrough in mobility solutions for the hybrid-work era. With the new solutions, including integrations of Cisco\u2019s Webex Calling and SD-WAN with the AT&T mobile network, users can expect a seamless mobile-first solution from wherever they choose to connect.\u00a0\u00a0<\/p>\n

Today, mobile phones are critical business devices. And enterprises need connectivity solutions that are flexible, reliable, and secure, not to mention simple to manage. The joint AT&T\/Cisco solution will reduce costs, by eliminating the need for fixed business lines. And it ensures the most clear, reliable calling with simple yet powerful security.\u00a0\u00a0<\/p>\n

\u201cMobility is key to enabling hybrid work. Businesses want a seamless and reliable communication experience,\u201d said Mike Troiano, AT&T\u2019s senior vice president for product and pricing. \u201cAt the heart of our collaboration with Cisco is a shared vision to empower organizations with secure connectivity, unmatched reliability, and deep network expertise. By deeply integrating our technology, businesses can be assured their communications are built on a solid foundation. Together we are unlocking new levels of productivity, agility, and connectivity \u2014 enabling teams to thrive in the modern work landscape.\u201d\u00a0<\/p>\n

It’s a great example of the innovative problem solving that results when two longtime partners combine their technical expertise with a relentless focus on customer needs. The new AT&T Cloud Voice with Webex Go\u202fsolution will be available later this year through US-based Cisco partners. \u00a0<\/p>\n

Along with last week\u2019s other announcements, it\u2019s a sign of great things to come from Cisco\u2019s vast and varied partner ecosystem.\u00a0<\/p>\n

\u201cIt\u2019s only through our partner ecosystem that we can fully deliver on customer expectations,\u201d Cisco Oliver Tuszik stressed at a Cisco Live partner roundtable. \u201cCisco cannot do it alone.\u201d\u00a0<\/p>\n

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